Spanning a broad range of industries, cultures and schools of thought, the real-world examples presented as evidence of his theory are undeniable.įrom teleconferencing to podcasts and manufacturing to restaurant order taking, The World is Flat leaves no stone unturned in a quest for answers to a problem that most cannot even define. The World is Flat is an historical and geographical journey, with stories and anecdotes from the days of Columbus to a modern day Indian call center from the Great Depression to the home office of a Midwestern-USA housewife demonstrating the pervasiveness of the world-flattening trend. As we explore America’s place in the fast-evolving world economic platform, Friedman presents not only the problems we face, but preventative measures and possible solutions.

Without rhetoric or scare tactics, he paints a picture of a world moving faster than most can keep up. In a narrative punctuated by case studies, interviews and sometimes surprising statistics, Friedman’s message is clear: be prepared, because this phenomenon waits for no one.

Thomas Friedman’s examination of the influences shaping business and competition in a technology-fueled global environment is a call to action for governments, businesses and individuals who must stay ahead of these trends in order to remain competitive. Friedman country United States language English subject Globalization publisher Farrar, Straus and Giroux release date Apmedia type Print (Hardcover and Paperback) and Compact disc audio-CD pages 488 isbn 8-4 'Infobox Book' name The World Is Flat: A Brief History of the Twenty-first Century image image caption Original 1st edition cover author Thomas L.

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